Nykaa opens its first store in the Heritage City of Mysuru

Akanksha
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September 2021: Nykaa, India’s leading beauty and fashion destination announces the opening of its first store in Mysuru at the Forum Centre City Mall. Beauty lovers in the city can now access the quintessential Nykaa experience offline and get up-close with their favourite beauty picks as they prep for a glamourous festive season.

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The sprawling Nykaa On Trend Store at Forum City Centre Mall will offer a wide selection of makeup, skincare, and fragrances from leading Indian & International brands such as Estee Lauder, Clinique, Smashbox, Bobbi brown, HUDA Beauty, Nykaa Cosmetics, Kay Beauty, e.l.f Cosmetics, The Face Shop, TonyMoly, Minimalist & many more. This store is a haven for all the iconic beauty brands you’d love to add to your collection. Whether a beginner, a pro, a makeup junkie, a skincare savant or a fragrance fan, there is something for everyone here!

Drop in at the store and let Nykaa’s Beauty Assistants guide you through a delightful and seamless shopping experience and point you to the season’s must-buys. What’s more? On a purchase above Rs.2,500/-* (**Offer valid till stocks last), you can go home with a special sling bag besides your beauty haul!

In line with its promise of ‘Your Safety, Our Passion’, Nykaa has implemented a series of safety measures to make every customer’s shopping experience as contactless and safe as possible. This includes regular fumigation and deep cleaning, frequent hand sanitization and temperature checks for all persons before entering the store. Additionally, social distancing is being practiced within stores with a limited number of employees and customers permitted at any given time.

Nykaa Spokesperson, says, “This is our first store in the heritage city of Mysuru and we are thrilled to bring the offline experience to our patrons in the city. Encouraged by all the love from our customers, we are here to serve you with the best in beauty. Keeping customer satisfaction & safety paramount, we have implemented all essential hygiene protocols to safeguard the health of our customers, employees and are ready to welcome shoppers to the new store.”

The Nykaa On Trend store is located at Forum Centre City Mall UGF-19, No.8 & N-5, Hyderali Rd, Nazarbad Mohalla, Mysuru, Karnataka – 570010

About Nykaa
Nykaa was founded in 2012 by Indian entrepreneur Falguni Nayar with a vision of bringing inspiration and joy to people, everywhere, every single day. Derived from the Sanskrit word ‘Nayaka’, meaning one in the spotlight, Nykaa has emerged as one of India’s leading lifestyle focused consumer technologies platforms. Since its launch, Nykaa expanded its product categories by introducing online platforms Nykaa Fashion and Nykaa Man. Delivering a comprehensive Omni channel ecommerce experience, Nykaa has had over 19.3 million monthly average unique visitors, with 3,826 brands and over 2 million product SKUs available through its website and mobile applications as of March 31, 2021. The Nykaa Guarantee ensures that products available at Nykaa are 100% authentic and sourced directly from the brand or authorized retailers. Through engaging and educational content, digital marketing, social media influence, robust CRM strategies, and the Nykaa Network community platform, Nykaa has built a loyal community of millions of beauty and fashion enthusiasts.